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How using a VR Showroom to showcase your products is a Win-Win

4/21/2020

 
VR tour showroom
In these troubling times of COVID-19 – havoc, panic and fear; a lot has changed, lockdowns are in place, businesses have collapsed. While a lot has happened, all is not LOST! It is the age of technology – internet of things, artificial intelligence and whatnot. Technological advancement has integrated itself in almost all aspects and walks of life. People and companies are resorting to newer technical solutions day-by-day. When it comes to promoting and therein managing to successfully sell your product or service encompasses proper thought-out marketing strategies which entails newer ways of advertising, social media marketing plans, email marketing and much more. Moreover, specifically during today’s days of quarantine, the latest proven method of marketing your product is using a ‘Virtual Showroom’ – a virtual reality showroom (VR showroom) to showcase your products, an all-too-real experience of visiting and checking out products in a particular shop in real-time. 
VR 360 Showroom
Virtual Showroom Functionalities and Specifications
This alternative way of promoting your brand plays very well in this pandemic as people are staying inside their homes, there’s lockdown in most cities, and shops are usually closed; so, people have nothing to do but surf the web. It will equivalent to having a virtual store for people to visit. A virtual showroom (VR showroom) is very simple just like a Google Virtual Tour which is accessed through Google Search or Google Maps. However, a standalone Virtual Showroom, is not dependent on Google, and consists of greater functions, features and capabilities, therefore being more interactive and effective.
A typical Standalone Virtual Showroom includes the following functionalities:
  • Hotspots – points in a scene which when clicked changes the placement and angle of your view of the place. There can be different types of hotspots such as: text hotspots can show a box of text with information about a particular part of the whole scene, image or video hotspots can show a gallery of images in smaller size or a video related to the product respectively, while navigational hotspots are placed at different points in a location which when accessed show further and closer part of the area.
  • Accessibility and Links – anyone with an internet connection on any electronic device such as a laptop or mobile phone can access the Virtual Showroom without actually having to commute to the showroom location in real-time. They can access or visit the Virtual Showroom anytime, anywhere – even thousands of miles away with just a click of a button. This increases the potential community of visitors to the virtual showroom, thus, thereby converting prospects into successful leads.
  • Randomization and Autorotation – ability to automatically rotate to different angles or can be set to show different view of the showroom after a period of inactivity.
  • Direct Node Access – ability to change directly to any view via a URL Link (which could be emailed to potential clients)
  • User-friendly-interactive Experience – somewhat of an active experience where visitors have the liberty to move around the place, get a closer look at whatever they want – a more emotional experience than just looking at any images or watching any videos.
  • Branding – logos can be placed at any location or scene of the showroom or even made a permanent part of the view.
  • Drop-down Menu – a drop-down menu comprising of list of products either of whom when clicked takes the visitors right to that product view, saving time.
  • Links – links to supporting websites on products for any further information can also be added.
  • Floorplan – a floorplan can be added to show overall 2D view of the areas inside your showroom to better direct the customer to their desired product they want to see.
VR 360 business
Product Areas We Serve
We provide our virtual showroom service to a variety of business owners selling different types of products looking to boost their outreach and sales.
The following list consists of the type of products we provide our service to:
  • Car Showrooms – a virtual showroom of a car showroom can be an immersive experience for the visitors, providing them with variety of options in the virtual showroom like having front, back, side 360° rotational view from the outside as well as the inside view of the car. There can be option of viewing the car in various available colours. Overall, virtual showrooms are best for any car showroom, since visitors are keen to look over every detail and almost every customer buys a car after getting a complete insight on the car by all angles.
  • Furniture – a virtual showroom for furniture can be as much promising as for the car showroom since buying furniture also requires proper inspection and attention-to-detail. Virtual Showroom does more than just that than any dull 2D images of furniture on any website. The different types of furniture can be placed in a living room scene beautifully that it lures the visitors into visualizing with the scene and imagining the furniture being in their house just as it is in the showroom.
  • Kitchen – a VR showroom for a kitchen can give a good look on the space of the kitchen and its components, cabinets, sink etc.
  • Wardrobe – wardrobe entails a lot of colours, designs, patterns which can be very well utilized by a virtual showroom where different coloured clothes are shown at different points in the whole scene of the showroom.
  • Wallpapers – a 360° view of the wallpapers with different colours, patterns can be well observed and decided upon by any visitor who wishes to buy wallpapers than just looking at a square image of a wallpaper and being able to imagine how it would look inside their house.
  • Curtains – same as the wallpapers, a virtual showroom plays a similar role when it comes to showcasing curtains.
  • Property – a 360° and holistic view of any property would save customers both the trouble of time and money to commute to the property location which can be very far from any possible customers who are looking to buy your property-on-sale.
  • Retails – same as all the aforementioned types of products where a virtual showroom helps increase the number of visitors and possible customers, similarly, in the case of retail shops, a virtual showroom can present different types of hotspots to show the variety of goods they sell with a little information about those goods like the price etc.
 
Virtual Showroom Cost & Options
The cost estimation for a Virtual Showroom is dependent on various factors such as the size, functionalities, layout and features of the showroom you want to add like detailed hotspots, videos or images with many viewpoints etc. Therefore, costs normally start at a few hundred dollars for a small and simple Google Virtual Tour and can rise to several thousand dollars for a large, multifaceted Standalone Virtual Tour incorporating various types of features and functions. We would typically be able to process and publish your completed Virtual Showroom within 7-10 days of the initial photoshoot.

Contact us on how we can do a free demo for you.

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